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» ART MARKETING & SELLING LIBRARY: Career Building, Sales, Promotion...Dozens of Titles!
Also see: Judging Your Work of Art, Art Law, Branding, Publicity, Gallery Relationships...

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Marketing your art is a major area of expertise required for artists who are currently or planning to sell their work. Here are dozens of books which offer an excellent way to get started or advance your career potential...

	How to Grow as an Artist Daniel Grant In this definitive guide to resources, aspiring artists and serious amateurs devoted to their art will find scores of time-tested strategies to help them set up and work safely from a home studio; learn where and how to acquire appropriate art materials; develop their abilities with others as well as create art alone; explore opportunities for education in a wide variety of forms; overcome mental blocks; mat, frame, pack, and ship works of art; and much more. Artists looking to show and sell their work will find no-fail ideas for marketing, exhibiting, and entering the world of galleries. Filled with entertaining success stories, this is one volume for the bookshelf of every artist hoping to attain satisfaction and pleasure though his or her art. Plus, dozens of well-known artists as well as those successful on their own terms–share their own success stories and sources for artistic inspiration! Order Now!

	How to Survive & Prosper as an Artist Selling Yourself Without Selling Your Soul Caroll Michels One of the finest books we know about selling your work...a classic handbook! [Review by L. Diane Johnson] Order Now!

	How to Become a Famous Artist W. Joe Innis Phenomenal book...you must get this one if you are thinking or are selling your art. Joe hit's the nail on the head and is a straight-shooter when it comes to talking directly to artists about their career. Talking from his own experience (rather than an observer of art) he tells it like it is. I recommend this to all my students and any artist desiring to build a long-term commitment to their art. [Review by L. Diane Johnson] Order Now!

	How To Find Art Buyers Nina Pratt Although geared primarily to art gallery owners, artists, art consultants and anyone else who wants to sell art will find this book full of helpful advice. After reading the book, try the self-evaluation forms at the end to see how well you're doing in marketing and where you might want to improve your skills. Order Now!

	The Business of Being an Artist Daniel Grant A comprehensive guide to developing a strategy for selling your art. Covers everything from finding a gallery to how to handle criticism. Order Now!

	The Business of Art Lee Caplin Completely revised to reflect the impact on artists of the new tax laws, the topics covered include estate and gift taxes; financial planning; working with galleries, dealers, and museums; promoting art; choosing profitable fairs; securing grants; and the basics of corporations. Order Now!

	The Fine Artist's Guide to Marketing and Self Promotion Julius Vitali Published by Allworth Press Plenty of strategies and examples are included in this guide to marketing and self-promotion techniques which tells fine artists how to survive and build a successful art career. Enjoy an excellent guide which surveys successful techniques to achieving goals. Order Now!

5-Star Selection	The Art of Selling Art Zella Jackson, Susan P. Levy 2nd edition, The revised and enlarged edition of The Art Of Selling Art teaches you • the Key Strategies of Selling Fine Art; How to Read and Effectively Deal with Client Personality Types; Specific Selling Strategies, and the Language of Fine Art Retailing. The author, Zella Jackson, is a Fine Art Business Development Consultant. Order Now!

	Art Marketing 101: A Handbook for the Fine Artist Constance Smith 2nd Edition Must reading for any one seeking to make a living through their artwork. Art Marketing 101 shares the secrets of successful artists, ways to keep customers coming back, alternative avenues for selling art, photographing artwork, creating an impressive image, building name recognition, sales and publicity tactics, pricing artwork, planning an exhibition, the legal aspects of selling artwork, portfolios every artist needs, contacting galleries, succeeding without an agent, publishing and licensing artwork, preparing a marketing plan, and debunking the myths surrounding the art business. Order Now!

	Becoming a Successful Artist by Lewis Barrett Lehrman - North Light Books Many part-time painters dream of turning their art into a career, but don't know what it takes--or what it means--to be a full-time artist. In this book, 21 prominent painters, share their stories, inspiration and advice Order Now!

	Artist's & Graphic Designer's Market Writer's Digest Books, Mary Cox (Editor) Order Now!

	How to Get Started Selling Your Art Carole Katchen Learn how to put together an inexpensive exhibit, create a professional image, present your art work to potential buyers, put together brochures and portfolios, find collectors, get the most out of local shows, set prices, find the right gallery, and more. Whether your goal is to make a living from your artwork, or to simply buy more art supplies, experience the satisfaction of selling your own art. Order Now!

	Design for Response: Creative Direct Marketing That Works Leslie Sherr, David J. Katz This book gathers some of the world's best direct response programs from a range of media to give designers and clients a comprehensive, strategic understanding of why and how successful campaigns work. Includes detailed case studies followed by print, three-dimensional, and electronic examples. Order Now!

	The Artist - Gallery Partnership Ted Crawford, Susan Mellon Order Now!

	The Internet and Art: A Guidebook for Artists Barbara Houghton This book is written to and for artists in clear language to help plan and execute websites for their own work, for their research and for their art groups. Introductions to a variety of approaches, this book gives easy to follow tutorials with lots of illustrations showing step by step how to create web pages that will reflect the artist's style. Order Now!

	How to Make Money as an Artist Sean Moore How to sell one's art isn't taught in art schools, yet it's an essential ingredient in getting work displayed and attracting art commissions. This straightforward, inexpensive guide is written for artists who want to present themselves and their work in the best possible light to the largest possible audience. Order Now!

5-Star Selection	Art Marketing Handbook Calvin J. Goodman & Florence J. Goodman This book stems from Goodman's four decades as an advisor to artists, dealers, and art publishers. Filled with examples from artists and others he has worked with. Extremely informative. Order Now!

	The Artist's Guide to New Markets: Opportunities to Show and Sell Art Beyond Galleries Peggy Hadden From the author: Why you must pursue new markets! All artists have careers, whether they think so or not. Three years of writing on artists' careers for Art Calendar Magazine has helped me see what artists themselves must do. The Artist's Guide tells you how to find new markets and make the most of your career from writing proposals to showing your work in corporate spaces. Order Now!

	Art Marketing 101: A Handbook for the Fine Artist Constance Smith Order Now!

	Art & Reality: The New Standard Reference Guide and Business Plan for Actively Developing Your Career As an Artist 2nd Edition Order Now!

	Marketing to the Affluent Thomas J. Stanley (Preface) Get the true demographics, psychographics, buying and patronage habits of the wealthy from Marketing to the Affluent. Includes in-depth interviews with some of the nation's top sales and marketing professionals who have successfully identified affluent prospects. Order Now!

	Networking with the Affluent Thomas J. Stanley Dr. Stanley's books should be required reading for any business student or business owner. In Networking with the Affluent, Dr. Stanley discusses SEVERAL methods of establishing productive relationships with your target prospect group and their advisors. Order Now!

	Making a Living As an Artist (Art Calendar Guide) Art Calendar (Editor Covers overcoming myths about being an artist. Pricing works, Using written contracts, negotiating contracts, creative blocks, taxes, managing your studio, insuring your work, making connections, commercial galleries, juried competitions, public relations, news releases, buying ad space and legal issues. Order Now!